Member Spotlight for June 2021: Meet Kat

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"Look! Up in the sky! It's a bird! It's a plane!...

...it's Kat Butcher!"

Every successful business has a cadre of secret superheroes
and Kat is no exception.

Kat is Queensland's local superwoman, maximising marketing plans
to bring in more repeat patients and more new patients.

Taking the reins in her business, Kat has also been able to work alongside
local charities and support her community - helping to raise over $30,000!

Kat is a force to be reckoned with!

Who: Kat Butcher

What: South Burnett Podiatry

Where: Kingaroy, Queensland, Australia

When: Purchased the Clinic on 28th June 2018

Why: My dream was to have my own clinic all in one location with a shoe shop and I wanted to help keep people stay moving longer.

kat butcher owner south burnett podiatry

The Problem:

When I first took on the business, the biggest challenge was being able to manage all the business side of things whilst still treating my patients.

I didn’t have a war chest to fall back on. It was tough to find the balance and I found it all very overwhelming at the time.

I was working five days a week and leaving late every night.

The Solution:

I was very nervous, but at the same time excited to have my own clinic and business. It was my first time of tackling my financials; these showed me the areas I needed to focus on.

I was able to identify what I was doing well with and the ones that needed improving.

I became much calmer about the processes ahead once I finally had a better understanding of my numbers.

The Outcome:

After getting a grip with my numbers, I made some changes to my marketing plans. I had the time to really look at my promotions and with this focus I saw my patient numbers increase.

We had 65 x new patients last month and we have seen our utilisation rate increase to 95%.

Mastering my marketing has really helped drive this recent growth.

I have now been able to reduce my time on the tools to three days per week.

I work from home every Monday and sometimes take the day off. It’s all a work in progress, but I’m happier and healthier in myself and loving life more than ever.

kat butcher and team

The Future:

We are currently in the process of expanding the business and building more clinic rooms and additional shoe space.

It’s a very exciting time ahead – there is the opportunity to invite other allied health into our clinic space too.

Outside the Practice:

I have been a Rotarian for the past six years and really enjoy working in the community and doing good in the world.

We recently raised over $30,000 to help the youth suicide prevention in the South Burnett.

But with all the work aside, I enjoy time with family and friends, a good glass of bubbles and relaxing with good company.

kat butcher owner south burnett podiatry

Kat is a great example of how being brave and facing your numbers can reap the rewards in the long-term for your practice.

Doing something outside of your comfort zone could be the best thing you ever did – are you brave enough?…

….your success and happiness are riding on it.

Katie & The HIVE Team

P.S. Do you want to get results like Kat?

Start your journey here today by watching the video below:

Watch our video
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